10 Online Fitness Equipment Stores for Every Budget and Goal

As someone who’s passionate about Muay Thai and staying in top shape, I know firsthand how crucial it is to have access to high-quality fitness equipment. Whether you’re looking to set up a home gym for those days when you can’t make it to the Muay Thai studio or you’re searching for specialized gear to enhance your training, finding the right online store can make all the difference. Over the years, I’ve explored numerous fitness equipment retailers, always on the hunt for the best deals, quality products, and reliable service. In this article, I’ll share my top 10 picks for the best fitness equipment online stores, drawing from my experience as a Muay Thai enthusiast and fitness buff.

1. Fitness Factory (fitnessfactory.com)

Fitness Factory is a comprehensive online store offering a wide range of commercial and home gym equipment. Their website showcases an extensive selection of free weights and various fitness machines to cater to both professional gyms and home workout enthusiasts. One of the standout features of Fitness Factory is their commitment to keeping their inventory up-to-date, encouraging customers to “refresh your home gym with new equipment for 2024”. This indicates that they regularly stock the latest fitness gear to meet evolving customer needs. Additionally, Fitness Factory carries multiple reputable brands, ensuring customers have access to high-quality equipment from trusted manufacturers.

2. Muscle Wellness Market

Muscle Wellness Market is a premier online fitness gear store catering specifically to individuals who prefer training at home. Founded by two fitness-enthusiast brothers, Jared and Aron, the company has grown to serve thousands of athletes, sports teams, and physical therapists across the United States. Their mission is to provide high-quality exercise equipment and support gear for various home gym setups, including garage, basement, and backyard gyms. The website offers an extensive range of fitness equipment, from weight stacks and accessories to bodyweight equipment and conditioning tools. Muscle Wellness Market prides itself on carrying the largest selection of quality exercise equipment from top-rated brands, ensuring customers can find everything they need for their personal home gyms. Their product categories include apparel, bodyweight equipment, conditioning tools, gym accessories, strength equipment, and support gear. One of the standout features of Muscle Wellness Market is their commitment to customer satisfaction. They offer free shipping on all orders worldwide and guarantee the lowest prices on their products. The company’s close-knit team is dedicated to assisting customers throughout their shopping experience, from providing product information to guiding them through the purchase process. This customer-first approach has earned them positive reviews, with many customers praising the quality of their products and the exceptional customer service. Muscle Wellness Market’s founders bring a wealth of experience to the business. Jared, the CEO, is an NCSA Certified personal trainer with a background in economics, while Aron, the COO, holds multiple fitness certifications, including USA Weightlifting Level 1 Coach and CrossFit Level 1 Trainer. Their expertise in the fitness industry allows them to carefully select high-end products from top brands, offering customers a unique range of equipment that may not be available elsewhere.

3. Fitness Factory Outlet (fitnessfactoryoutlet.com)

Fitness Factory Outlet is another excellent online destination for fitness equipment, focusing on both home and gym setups. They offer an impressive selection of products from renowned brands such as Powertec and Body-Solid. The website features popular items like the Powertec Workbench Levergym and the Body-Solid Pro-Select Leg Extension & Leg Curl machine, catering to various workout preferences. One of the most attractive aspects of Fitness Factory Outlet is their customer-friendly policies, including free shipping on all items, instant discounts, and secure SSL encryption for safe online transactions. These features make it an appealing choice for those looking to purchase fitness equipment without worrying about additional costs or security concerns.

4. Rogue Fitness (roguefitness.com)

Rogue Fitness stands out as a premier online store for strength and conditioning equipment. Their website offers an extensive range of products, including functional trainers, barbells, plates, and benches. Rogue Fitness is known for its high-quality, durable equipment that caters to both professional athletes and fitness enthusiasts. The company also hosts and sponsors major fitness events, such as the Rogue Invitational and the Arnold Strongman Classic, further solidifying its reputation in the fitness community. One of the most appealing aspects of shopping at Rogue Fitness is their various shipping deals, including free shipping on select items, orders over $5,000, and when purchasing certain combinations of products. These offers can result in significant savings for customers, especially when buying larger equipment or outfitting an entire gym.

5. Strength Warehouse USA (strengthwarehouseusa.com)

Strength Warehouse USA is a reputable online retailer specializing in high-quality gym equipment. Their website offers a wide range of products, from basic accessories like stretch bands to more substantial items such as power racks. One of the standout features of Strength Warehouse USA is their commitment to American-made products, with a dedicated section for equipment manufactured in the USA. This commitment to quality extends to their customer service, which is highly praised by customers for being helpful, friendly, and efficient. The company’s core values, including “Do The Right Thing” and “Take Initiative,” reflect their dedication to integrity and customer satisfaction. Strength Warehouse USA also prides itself on transparency, providing accurate product information and reliable shipping timelines. Their focus on cultivating lifelong relationships with customers and offering valuable resources sets them apart in the fitness equipment market.

6. Fit Equipment Etc. (fitnessequipmentestore.com)

Fit Equipment Etc. boasts an extensive selection of workout equipment for both home and commercial use, including treadmills, stationary bikes, and elliptical machines. With over 25 years of experience in the fitness industry, they have established themselves as a trusted source for exercise equipment in Boston, Massachusetts, and across the United States. One of the key strengths of Fit Equipment Etc. is their commitment to customer education and support. They aim to help customers navigate the complex world of fitness equipment purchases by answering crucial questions about brands, features, pricing, and warranties. Their approach is focused on providing honest, informative guidance to ensure customers make well-informed decisions without feeling pressured. Fit Equipment Etc. also emphasizes competitive pricing, offering a price match guarantee to ensure customers get the best value for their money. Their website features a section dedicated to top-reviewed treadmills, incorporating insights from Runner’s World to assist customers in finding the right equipment for their needs.

7. Perform Better (performbetter.com)

Perform Better is an online store that specializes in functional training equipment and gym accessories. Their product range is diverse, covering various aspects of fitness and exercise. The website offers an extensive selection of balance and stability equipment, resistance bands, body weight training gear, and recovery tools. One of the standout features of Perform Better is their comprehensive collection of bands and tubing products. They offer a wide variety of resistance bands, including lateral resistance bands, tubing with handles, and wall-mounted options. This extensive range caters to different training needs and preferences, making it a go-to source for both personal and professional use. Perform Better also provides educational resources, including books and DVDs, which can be valuable for fitness enthusiasts and professionals looking to expand their knowledge. Their focus on functional training equipment suggests a commitment to supporting diverse workout styles and fitness goals, from individual training to group fitness sessions.

8. EliteFTS (elitefts.com)

EliteFTS is a premier online destination for serious strength athletes and fitness enthusiasts. The company offers a comprehensive range of strength training equipment, from power racks and specialty machines to accessories and grip strength tools. EliteFTS stands out for its commitment to quality, with many products designed for commercial gym use but also suitable for home gyms. One of the key strengths of EliteFTS is its extensive selection of specialty machines and equipment. They offer innovative solutions for various strength disciplines, catering to powerlifters, bodybuilders, and general fitness enthusiasts alike. The company also provides valuable resources and expert advice, fostering a community dedicated to strength and conditioning excellence.

9. Bowflex (bowflex.com)

Bowflex is a well-known brand in the home fitness equipment market, offering a wide range of products including cardio machines, home gyms, and adjustable dumbbells. Their website features an extensive lineup of indoor cycling bikes, Max Trainers, treadmills, and their signature home gym systems. One of Bowflex’s standout products is their home gym series, which utilizes either Power Rod or SpiraFlex resistance technology. These innovative systems provide smooth, consistent resistance throughout the range of motion, offering an alternative to traditional weight stacks. Bowflex home gyms are designed to be compact and versatile, with models offering over 100 possible exercises in a single machine.

10. Titan Fitness (titan.fitness)

Titan Fitness is an online retailer that focuses on providing high-quality fitness equipment at competitive prices. Their product range includes power racks, weight benches, barbells, dumbbells, and various gym machines. Titan Fitness stands out for its commitment to affordability without compromising on quality, making it an attractive option for those setting up home gyms. The company offers a diverse selection of cardio equipment, including fan bikes, battle ropes, and weight sleds. Titan Fitness also emphasizes customer satisfaction by providing free shipping on their products, which is particularly beneficial when purchasing heavy gym equipment. Their website features detailed product information and specifications, helping customers make informed decisions about their fitness equipment purchases.